|
Session CODE |
Session Title |
Date |
Time |
UM -
Software User Meetings -- Saturday Only |
UM01 |
LogiSERV User’s Group Meeting: Empower the Knowledge Within
Jack Williams, Creative Logics Corporation |
Saturday
February 24 |
9:00 – 5:00
 |
|
Users exchange ideas, knowledge and ways they use LogiSERV to manage their sales and service business. New features, enhancements under development or planned for future release are discussed. Also, discussion of tools to obtain valuable management reports from LogiSERV customer database. Non-users are welcome! |
|
Return to
Schedule |
UM02 |
Office Automation: Doing it Better with ServiceDesk
Glade Ross, Rossware Computing |
Saturday
February 24 |
9:00 – 5:00
 |
|
Learn how to dramatically improve efficiency and profit via use of today's premier service management software. Discussion will range from basic operation to advanced features, with focus on new features added in the last year. As always, cross-discussion among users (sharing methods and solutions) will prove ever-helpful. Open to All. |
|
Return to
Schedule |
|
GA -
General Audience -- Professional Development |
|
GA01 |
SRC
Welcome and Opening Keynote Address
Jon Gordon
America’s
#1 Energy Coach |
Sunday
February 25 |
9:15 – 11:00
 |
|
|
Jon Gordon, a nationally acclaimed speaker, author and
management expert
is known as "America's #1 Energy Coach". Gordon is a pioneer
in the field of Energy Coaching-an integrative approach that
blends positive psychology, emotional intelligence, nutrition,
and exercise and bio-energy fields. Gordon has been featured
nationally on NBC's
Today Show,
CNN's
American
Morning Show
and in dozen of publications and radio stations across the U.S
and Canada. |
|
Return to
Schedule |
|
GA02 |
Leadership
and Team Building
Chris
Smith
ServicePower Field Service Solutions |
Sunday
February 25 |
11:30 – 1:00 |
|
|
In this
fast-paced program you’ll discover how to create an
environment of excellence – and fun! Learn how the power of
credibility, the right attitude and team building skills will
prepare you for successful leadership. Focused team efforts
build strong, profitable companies. Discover how leadership
and teambuilding should be part of your investment plan for
professional development. |
|
Return to
Schedule |
|
GA03 |
Bring out
Super Achievements from Everyday People Every Day!
Tom Shay,
CSP
Profits+Plus Seminars |
Monday
February 26 |
8:15 – 9:45
 |
|
|
Achieve super
results from everyday employees by assigning them job
responsibilities that utilize their best skills and talents.
This program will provide you the tips and techniques to help
maximize your most valuable investment and asset – your
people. You’ll learn new interviewing and employee
development techniques to conducting productive staff meetings
that drive excellence. |
|
Return to
Schedule |
|
GA04 |
Streetsmart Negotiations
Rick Segel
Rick Segel
& Associates |
Monday
February 26 |
10:15 – 11:45 |
|
|
Strong
negotiating skills are critical to business and personal
success. You will get practical techniques to develop your
negotiating know-how. Master the 10 major factors affecting
power in negotiations, practical guidelines for giving and
getting concessions, questions to ask and how to ask them more
effectively and more. |
|
Return to
Schedule |
|
GA05 |
Coaching
Employees for Optimum Performance
Barry Behr
Whirlpool Corporation |
Monday
February 26 |
10:15 – 11:45
 |
|
|
You can
create an environment in which your people become increasingly
self-reliant and take initiative to improve their skills and
solve problems. You can set challenging goals and reward
success in ways that create a high-performance culture.
You’ll learn to identify the critical stages in employee
development, how to get their commitment to a development plan
and how to hold one-on-one coaching meetings. |
|
Return to
Schedule |
|
GA06 |
Masters of
Legendary Service
Tom Shay,
CSP
Profits+Plus Seminars |
Monday
February 26 |
3:15 – 4:45 |
|
|
The customer
should always be at the center of your business. Find out how
to keep your employees focused on the needs of the customer to
create the ultimate customer experience. You and the business
will reap the rewards as you learn to teach the secrets of the
Masters of Legendary Service! |
|
Return to
Schedule |
|
GA07 |
How to
Solve Problems and Make Decisions
Otto
Papasadero
MARTO
Consulting |
Tuesday
February 27 |
8:15 – 9:45
 |
|
|
You need to
be able to solve problems quickly and make high-quality
decisions to keep your business growing profitably. You can
do that when you understand the practical mechanics of solving
problems, making decisions and how to apply them to everyday
situations. You will learn a process you must master to be an
expert problem-solver and decision-maker. |
|
Return to
Schedule |
|
GA08 |
Boost your
Productivity with Microsoft Excel – Tips & Tricks to
Save Time!
Jerry Hammond
New
Horizons Learning Center |
Tuesday
February 27 |
10:15 – 11:45 |
|
|
Do you have
more to do than you can get done each day? This session will
show you how to work smarter, not harder with ready-to-use
Microsoft Excel techniques and time-saving tips. Discover how
to save unnecessary steps and processes and decrease your
workload with these easy and powerful shortcuts while you
increase your productivity and profitability. |
|
Return to
Schedule |
|
GA09 |
Building
Better Work Relationships: Results–oriented Communications
Dave
Allison
Allison
& Associates |
Tuesday
February 27 |
10:15 – 11:45
 |
|
|
Improve
your workplace communication techniques and people skills
through interpersonal skills training that will help you build
cooperation across your entire organization.
This
communication and interpersonal skills workshop will equip you
to better handle difficult discussions, reduce the frequency
of misunderstandings, respond to conflict and foster teamwork. |
|
Return to
Schedule |
|
GA10 |
ATTITUDE –
Your Means to Personal Success
Bob Janet
Author &
Business Consultant |
Tuesday
February 27 |
1:15 – 2:45 |
|
|
It’s your
Attitude, not your Aptitude that determines your success in
life and in business.
Attitudes and
the resulting level of service your staff delivers can
differentiate you from your competition. Discover the
importance of a positive attitude and how you influence the
attitudes among those people around you. |
|
Return to
Schedule |
|
GA11 |
Gain
Control of Your Time & Your Life!
Dave
Allison
Allison
& Associates |
Tuesday
February 27 |
3:15 – 4:45
 |
|
|
Do meetings, suppliers, phone calls, paperwork,
interruptions and crises use up so much of your time that you
don’t have enough to build your business and enjoy your life?
In this session learn to use your time efficiently. Overcome
time-wasting tendencies in yourself and your employees.
Discover how to motivate yourself and to stay in control of
your time. |
|
Return to
Schedule |
|
CM -
Combined Retail & Service Management |
|
CM01 |
Room to
Grow: Online Solutions for Increasing Sales with eBay
Mary Liz Curtin
eBay |
Sunday
February 25 |
11:30 – 1:00
 |
|
|
Gain
customers, increase sales, and boost profits with your own Web
store. There are many opportunities for retailers, servicers
and parts dealers to leverage eBay to help build their
businesses. eBay provides an efficient, cost-effective
platform to channel excess inventory, refurbished products,
and returns. Don’t miss this opportunity to increase your
profitability. |
|
Return to
Schedule |
|
CM02 |
Marketing
to People Who are Not Like You
Kelly
McDonald
McDonald
Marketing |
Sunday
February 25 |
4:30 – 6:00 |
|
|
Mass
marketing and mass media is old hat. Market segmentation is
more complex and sophisticated and diversity marketing is the
new strategy. Recognize these differences and tailor your
products, messaging and marketing efforts to reflect
consumers’ uniqueness. Specific strategies and tactics will
be discussed for identifying your high-potential customers and
reaching them cost-effectively. |
|
Return to
Schedule |
|
CM03 |
Leverage
the Internet to Increase Profits
Jason
Petersen
aijalon |
Monday
February 26 |
8:15 – 9:45
 |
|
|
The Internet is revolutionizing entire markets, allowing all
businesses, large or small, the same opportunities to market
their products, services and information in an effective and
appealing manner. Discover how a website can provide a huge
upsurge in sales, and a significant decrease in expenses, thus
making it a clever and wise business move. |
|
Return to
Schedule |
|
CM04 |
Relationship Selling Skills are a Big Deal!
Tom Shay,
CSP
Profits+Plus Seminars |
Monday
February 26 |
10:15 – 11:45 |
|
|
Lockout your competition and
delight your customer using relationship selling skills. This
type of selling approach permits the sales person to partner
with the customer in a consultative manner to solve problems
and introduce innovative win/win solutions and add-on
incremental sales. You will be dealt a hand of ideas and best
practices with the unique playing cards used in this
presentation. |
|
Return to
Schedule |
|
CM05 |
Optimize
your Internet Marketing to Ready & Willing Customers
Jason
Petersen
aijalon |
Monday
February 26 |
10:15 – 11:45
 |
|
|
You’ve built
a great website for your business, but how do you direct
customers to your website efficiently and effectively?
Connect with qualified customers searching for the products
and services you sell. Discover how to reach prospects that
match your typical customer profile, leverage advanced
marketing management tools; and get better results with
Internet traffic resources that convert prospects into buying
customers.
|
|
Return to
Schedule |
|
CM06 |
Pinpoint
Marketing
Rick Segel
Rick Segel
& Associates |
Monday
February 26 |
3:15 – 4:45 |
|
|
How effective
are your marketing efforts? Learn how to increase customer
loyalty, save money on sales & marketing and ensure you are
marketing to your best prospects. You want your sales people
to cultivate customers who are your best prospects. This
class will zero in on getting the most out of your marketing
dollars and being sure you are reaching your target customer. |
|
Return to
Schedule |
|
CM07 |
Legal
Safeguards: Damage Waivers, Non-competes & Contracts
Bob
Goldberg
NARDA
Legal Counsel |
Monday
February 26 |
3:15 – 4:45
 |
|
|
In the
current market place you need to have legal safeguards in
place to protect you and your company. Property can be
damaged in your customers’ home during delivery, installation,
or service activities. Whether it is a consumer, employee or
competitor, it is important to know what options are available
and what you can do to protect you and your business. |
|
Return to
Schedule |
|
CM08 |
Blueprint
for Successful Family Business Transitions
Bob
Goldberg
NARDA
Legal Counsel |
Tuesday
February 27 |
8:15 – 9:45 |
|
|
Only 33% of
family businesses survive into the 2nd generation.
This important program can help you make sure that your family
business is a successful, multi-generation enterprise. You
will get in-depth information and discussions about how to
deal successfully with vital family business issues plus key
elements in creating continuity in a successful family
business. |
|
Return to
Schedule |
|
CM09 |
Appraise
Employees for Motivation or Termination
Bob
Goldberg
NARDA
Legal Counsel |
Tuesday
February 27 |
10:15 – 11:45
 |
|
|
An effective
appraisal system will help you build a high-performance staff,
but the process can be filled with emotional and legal
pitfalls. Learn how to avoid these pitfalls and create a
practical legal evaluation procedure that you will look
forward to rather than put off. You will be able to appraise
employees to motivate them for peak performance or develop a
file for lawful termination. |
|
Return to
Schedule |
|
CM10 |
Handling
the Hostile Customer
Dave
Allison
Allison
& Associates |
Tuesday
February 27 |
1:15 – 2:45 |
|
|
With today's
time-pressured, two wage-earner families and universally bad
customer service, customers are frequently irritable, more
demanding and less tolerant. Learn how to teach your
front-line people to defuse hostile customers, discover the
art of positive confrontation and how to turn difficult
shoppers into loyal customers. |
|
Return to
Schedule |
|
CM11 |
Warehousing and Delivery Best Practices
Otto
Papasadero
MARTO
Consulting |
Tuesday
February 27 |
3:15 – 4:45
 |
|
|
A well-run
warehouse and delivery operation minimizes expenses, reduces
employee turnover, speeds up inventory turns, ensures customer
satisfaction and increases sales. Learn how to create an
effective warehousing and delivery operation, interpret
financial indicators and fix problems, create policies and
procedures, make taking inventory less of a hassle and reduce
shrinkage, missed deliveries, call-backs and much more. |
|
Return to
Schedule |
|
CM12 |
New
Technologies to Boost Delivery & Service Productivity
Chris
Smith
ServicePower Field Service Solutions
|
Tuesday
February 27 |
3:15 – 4:45 |
|
|
Discover new
technologies designed to increase your productivity in
managing deliveries, service calls, parts, repairs and
warranties. Isn’t it time to streamline your operations and
add profit to your bottom line?
Discover how to make this customer-focused process generate
a measurable financial return while adding genuine strategic
value to your business. |
|
Return to
Schedule |
|
RM -
Retail Management |
|
RM09 |
Sales Trainer Extraordinaire!
Barry Behr
Whirlpool Corporation |
Sunday
February 25 |
11:30 – 1:00
 |
|
|
Learn how to train your sales team to achieve your goals. You’ll discover the hidden sales tools
you never knew you had while improving existing selling skills. Increasing margins is easier than
you thought when you master the selling cycle, and learn how to increase customer loyalty. |
|
Return to
Schedule |
|
RM02 |
ESP Sales Provide Protection and Profit
Kharl Mena
Warranty
Corporation of America |
Sunday
February 25 |
11:30 – 1:00 |
|
|
Profit margins on contracts are between 50% and 80% and are
cost effective to market. That's nearly 18-20 times the margin
on goods themselves.
Don’t
leave money on the table. Give your consumers a value-added,
peace-of-mind service that requires no inventory or shelf
space but has great ROI potential for retailers. |
|
Return to
Schedule |
|
RM10 |
Legendary Service
Barry Behr
Whirlpool Corporation |
Sunday
February 25 |
4:30 – 6:00
 |
|
|
How do you measure and continually improve service performance? Developing an effective
service strategy is important to the success of your business. This session will provide you with the
knowledge to empower everyone on your team to service your customers at the highest level. You
will learn to define a playing field with values, boundaries and goals to motivate your team. |
|
Return to
Schedule |
|
RM04 |
The Art of
Running a Sale
Rick Segel
Rick Segel
& Associates |
Monday
February 26 |
8:15 – 9:45 |
|
|
Strong
negotiation skills are essential to your success in business
and in everyday life. Learn hands-on techniques to improve
negotiating effectiveness, including critical guidelines that
assure getting and giving concessions effectively. As a
buyer, seller and employer, you negotiate on a daily basis.
Learn concrete negotiating tactics that will help you get the
best deal in any situation. |
|
Return to
Schedule |
|
RM05 |
Create a
Credit Culture to Generate Higher Revenues
Heather
Anding, GE Retail Sales Finance |
Monday
February 26 |
10:15 – 11:45
 |
|
|
Private label
credit card programs can help you increase your store’s
average transaction amount by providing customers with
immediate purchasing power and take advantage of special sales
events. Find out how to stimulate your sales and build brand
awareness and customer loyalty. |
|
Return to
Schedule |
|
RM06 |
Selling is
100% BASIC
Bob Janet
Author &
Business Consultant |
Tuesday
February 27 |
8:15 – 9:45 |
|
|
In this entertaining and interactive selling program you will
learn to use basic and advanced selling techniques guaranteed
to boost your business to a higher level of selling success.
You will learn
how to use
the three secrets of selling to gain and retain your most
profitable customers while building relationships that turn
into a lifetime of profits and selling opportunities. |
|
Return to
Schedule |
|
RM07 |
Great
Motivators for Selling Success
Bob Janet
Author &
Business Consultant |
Tuesday
February 27 |
10:15 – 11:45
 |
|
|
This session
will demonstrate how to propel your sales activities and
increase your profits by using four great motivators that
create demand for your products and services. Discovering
these behaviors will enable novice and seasoned sales veterans
to learn, understand and use the motivators that cause
customers to buy more products, more services, more often. |
|
Return to
Schedule |
|
RM08 |
Retailer
Survival Checklist
Otto
Papasadero
MARTO
Consulting |
Tuesday
February 27 |
1:15 – 2:45 |
|
|
Survival
boils down to a checklist of fifty time-proven items that are
regarded as some of the most important business factors
related to the success of independent retailers. This
checklist contains core business practices that can help you
improve the performance of your retail operations. You will
learn ways to integrate solutions for significant retail
challenges and exchange best practices. |
|
Return to
Schedule |
|
ET --
Electronics Technicians & Instructors |
|
ET01 |
ETA Board
Meeting
Richard
Glass, CETsr - ETA International
Teresa
Maher, CSS - ETA International |
Sunday
February 25 |
11:30 – 1:00
 |
|
|
This annual
association meeting is open to the public, members and
non-members, and will include a review of the year, officer
installations, and general discussion of ETA and future
developments. |
|
Return to
Schedule |
|
ET02 |
Electronics Training – Mitsubishi
Santiago
Banuelos
Mitsubishi
Digital Electronics America |
Sunday
February 25 |
11:30 – 4:00 |
|
|
This
Mitsubishi service training program will provide the latest
technical product training and diagnostic updates,
troubleshooting techniques and service tips with an emphasis
on hands-on training focused on repair, maintenance,
adjustment and installation of electronic products. |
|
Return to
Schedule |
|
ET03 |
Customer
Service Specialist (CSS): Preparation and Certification
Fred Weiss, CET
NOTE: This is an all-day program
Requires additional $50.00 Prepayment
The fee
includes entrance to the class, CSS text book & CSS exam |
Sunday
February 25 |
11:30 – 6:00
 |
|
|
Don’t just
say you work well with people -- let ETA’s Customer Service
Specialist (CSS) certification prove it! ETA’s
world-class CSS certification professionally acknowledges your
ability to uphold the interpersonal and business standards
necessary in today’s workplace. This course, designed to
prepare you for the ETA CSS exam, covers all chapters in the
ETA CSS Study Guide. The ETA CSS certification will be granted
upon successful completion of the course and exam. |
|
Return to
Schedule |
ET21 |
Fiber Optics Refresher Course
Andy Walker, CETma
MT&E |
Sunday
February 25 |
11:30 – 6:00 |
|
Fiber Optics Refresher Course is designed to review fiber optics theory and common practices.
This is a streamlined course geared toward the fiber optics professional needing to update their
knowledge of the field. Upon completion of the course the students will be prepared to take the
ETA Fiber Optics Installers Examination for recertification. |
|
Return to
Schedule
|
|
ET05 |
Electronics Training – Philips
Gary
Fenton
Philips
Electronics |
Monday
February 26 |
8:15 – 11:45
 |
|
|
This Philips
service training program will provide the latest technical
product training and diagnostic updates, troubleshooting
techniques and service tips with an emphasis on hands-on
training focused on repair, maintenance, adjustment and
installation of electronic products from Philips. Learn from
the experts. |
|
Return to
Schedule |
|
ET06 |
Fireside
Chat with Dick Glass - Author |
Monday
February 26 |
8:15– 9:45 |
|
|
Co-author
of “The 2006 Associate CET Study Guide”, Dick Glass, inductee
in the Electronics Hall of Fame and current President of ETA
International, is a successful industry partner, author, and
business man with several electronics books published by
Howard W. Sams Co, TAB Books, and McGraw-Hill. Dick has also
had business management articles published in trade journals
and association publication. Join Dick for a lively group
discussion. |
|
Return to
Schedule |
|
ET24 |
Fiber Optics Refresher Course - REPEAT
Andy Walker, CETma
MT&E |
Monday
February 26 |
8:15 – 4:45 |
|
|
Fiber Optics Refresher Course is designed to review fiber optics theory and common practices.
This is a streamlined course geared toward the fiber optics professional needing to update their
knowledge of the field. Upon completion of the course the students will be prepared to take the
ETA Fiber Optics Installers Examination for recertification. |
|
Return to
Schedule |
ET08 |
Roundtable Discussion with William
Woodward, Author
William Woodward, P.E. |
Monday
February 26 |
10:15 – 11:45 |
|
The SRC
education committee has made special arrangements for this
author to spend time with us at the SRC in 2007. Come meet
and listen to one of the electronics industry’s brightest and
best known authors as he discusses his latest book and find
out what lies ahead. Bring your questions and engage in a
lively group discussion. This is one program you won’t want
to miss. |
|
Return to
Schedule
|
ET09 |
Performance Testing - Making Sure Your Technicians "Can Do"
Kevin
Gulliver
NIDA |
Monday
February 26 |
1:15 – 2:45
 |
|
Kevin
Gulliver will contrast traditional training delivery processes
against integrated learning environments, review hurdles and
successes of performance-based apprentice technical training
programs. Discover how performance testing is used by several
industry leaders to ensure new hires and existing workforce
know how the job is to be done. |
|
Return to
Schedule
|
ET22 |
Exam View Presentation & Workshop
Fred Weiss, CET |
Monday
February 26 |
1:15 – 2:45 |
|
Examview Workshop. This program will drastically reduce the time instructors spend in creating
and grading homework, quizzes and tests. Examview is a simple, low cost and easy to operate
program designed to produce printed tests and assignments and can also grade the tests when
you post assignments on a network. |
|
Return to
Schedule
|
ET23 |
Understanding the “Smith Chart”
Tom R. Janca, CETsr |
Monday
February 26 |
1:15 – 2:45 |
|
This class will discuss wireless technologies concerning the “Smith Chart” |
|
Return to
Schedule
|
ET12 |
Technical
Training – LG Electronics
Roy Latham and Jerry Doubrava
LG
Electronics |
Monday
February 26 |
1:15 – 4:45 |
|
This LG
Electronics service training program will provide the latest
technical product training and diagnostic updates,
troubleshooting techniques and service tips with an emphasis
on hands-on training focused on repair, maintenance,
adjustment and installation of electronic products from LG
Electronics. Learn from the experts. |
|
Return to
Schedule
|
ET14 |
Get Wired
for Wireless Technology
John Baldwin, CETsr |
Monday
February 26 |
3:15 – 4:45 |
|
Wireless
technology is taking off like a rocket, not only the
communications area of cellular phones and pagers, but is
substantially reaching into the areas of medicine,
automobiles, police and fire providers, plus hundreds of other
areas. The Wireless world is a fast-moving, ever-changing and
fascinating field. This session will help you understand some
of the latest wireless technologies. |
|
Return to
Schedule
|
ET27 |
Meet the Author: Chuck J. Brooks
Chuck J. Brooks |
Tuesday
February 27 |
8:15 – 9:45
 |
|
Chuck Brooks will discuss residential integration and convergence – the marketplace, the jobs and
the certifications. He will cover the latest technology including RESI, DHTI+, and others. He will
also discuss training for these jobs. |
|
Return to
Schedule
|
ET25 |
Fiber Optics Refresher Course - REPEAT
Andy Walker, CETma
MT&E |
Tuesday
February 27 |
8:15 – 4:45 |
|
Fiber Optics Refresher Course is designed to review fiber optics theory and common practices.
This is a streamlined course geared toward the fiber optics professional needing to update their
knowledge of the field. Upon completion of the course the students will be prepared to take the
ETA Fiber Optics Installers Examination for recertification. |
|
Return to
Schedule
|
|
ET20 |
Advanced GPS
Andre Smalling, CET |
Tuesday
February 27 |
10:15 – 11:45 |
|
|
Areas to be covered in this course: Radionavigation Principles GPS Fundamental; the 3 major
segments of the GPS; Military Applications; The Navistar Satellites, Russia’s Glonass
Constellation, Precise Time Synchronization and using the GPS for satellite orbit determination. |
|
Return to
Schedule |
ET26 |
Turn Up the Volume on Your ETA Student Chapter
John A. Dings, CET
PTI |
Tuesday
February 27 |
1:15 – 2:45
 |
|
This presentation focuses on the key elements required to build a successful ETA student chapter,
using a case study of one school’s struggles and successes in developing their ETA student
chapter. Participants will be encouraged to share their experiences and walk away with a wealth of
ideas for transforming their ETA chapter into a thriving, student-driven organization. |
|
Return to
Schedule
|
ET19 |
Electronics Educators Forum
Dick
Glass, CETsr
ETA International |
Tuesday
February 27 |
1:15 – 2:45
 |
|
In this
roundtable discussion, educators will address a number of
pre-identified issues currently facing today’s technical
educators including: technician shortages, latest training
trends, new technician job opportunities, program cuts and
more. |
|
Return to
Schedule
|
|
ET28 |
Learn the Fundamentals of Fiber Optics
Dr. Thomas Bonner, PhD. FOT |
Tuesday
February 27 |
3:15 – 4:45
 |
|
|
Attend this session and find out more about Fiber Optics and where it can take you in your career.
This will be an interactive discussion between the speaker and the audience on what it takes to get
trained and certified in the field of Fiber Optics. |
|
Return to
Schedule |
|
SM --
Service Management |
|
SM01 |
Service
Finance – Understanding your Cost of Doing Business Report
Rod
Williscroft
Totem
Appliance |
Sunday
February 25 |
11:30 – 1:00
 |
|
|
Understanding
and using the data in your Cost of Doing Business Report (CODB)
as a management tool is one of the most important things you
can do for your business. Your CODB provides operating ratios
and statistics to use in benchmarking your financial
performance and to make improvements to meet the challenges of
today’s rapidly changing service environment. |
|
Return to
Schedule |
|
SM02 |
Grow
Your Own Technicians – Creating & Implementing In-house
Training
Jim
Johnson
Technical
Training Associates |
Sunday
February 25 |
11:30 – 1:00 |
|
|
Finding and
training competent, career-minded technicians is harder than
it’s ever been. Learn how to develop outstanding service
technicians by first identifying people who will become loyal
employees. Strategies discussed include how to recruit,
identify, evaluate (technical and customer care), train,
motivate and keep career appliance technicians. |
|
Return to
Schedule |
|
SM03 |
Service
Operations – Creating Service Policies & Procedures Manual
Dean
Landers
Landers
Appliance |
Sunday
February 25 |
4:30 – 6:00
 |
|
|
Even when employees know what needs to be done, they may not
know how to do it right. The lack of detailed procedures is
often a major obstacle to getting work done on time and right
the first time. Learn how to design and write step-by-step
procedures that define work and how to administer the
procedures so that people follow them. |
|
Return to
Schedule |
SM14 |
Providing World Class Front Line Service
Doug Rogers
Mr. Appliance |
Sunday
February 25 |
4:30 – 6:00
 |
|
This action-packed class will cover the following important service topics: (A) Front Line Foundations; (B) Service Statistics; (C) How Can I Keep My Customers?; (D) Front Line Service Challenges; and, (E) Service Engineering. This is one class you won’t want to miss! |
|
Return to
Schedule
|
|
SM04 |
Business
Brainstorming
Captain
Toolhead, Mike Staats and his
Assistant
Navigator, Walt Dews |
Monday
February 26 |
6 AM – 7
AM |
|
|
Searching for
some early morning conversation? Join us and participate in a
creative, lively discussion group on a variety of selected
topics along with "attendee-choice" subjects led by Mike
Staats and Walt Dews. If you are an early riser and you like
to "talk shop" you will find this session valuable. |
|
Return to
Schedule |
|
SM05 |
Service
Finance - Understanding your Income Statement
Larry
Bergo - Box Appliance Service Co.
Walt Dews
– Appliance Service Station |
Monday
February 26 |
8:15 – 9:45
 |
|
|
Financial
money management is critical for the long term success and
growth of your service business. This program, designed for
service company owners and managers, will focus on how to
structure a business income statement and learn how to turn
financial statements into useful management tools to help
drive your key business decisions. |
|
Return to
Schedule |
|
SM06 |
Service
Agreements Build Customer Loyalty
Doug
Rogers, Mr. Appliance |
Monday
February 26 |
8:15 – 9:45 |
|
|
Discover
the ‘ins’ and ‘outs’, as well as the “how-to,” of creating and
selling your own service agreements. The program will cover
retail sales, technician sales and pricing, and will include
role playing and a Q&A session. Look at service agreements
through the eyes of your customer. |
|
Return to
Schedule |
|
SM07 |
Operating
a Profitable Service Company
David
Borsani
Complete
Appliance Service |
Monday
February 26 |
10:15 – 11:45
 |
|
|
This program
will cover the essential standards for profitable service
operations. You’ll discover how to set up procedures for
productivity and profit, develop a professional image, create
internal controls, smoothly integrate sales and service,
simplify paperwork and back-office operations, and maximize
completed calls. |
|
Return to
Schedule |
|
SM08 |
Flat-Rate
Pricing – Driving Your Business
Dean
Landers – Landers Appliance
Marcus
Fearnehough – Appliance Service Center |
Monday
February 26 |
3:15 – 4:45 |
|
|
The service industry has utilized flat-rate pricing work over
many years. Flat-rate allows consistent billing, fewer math
errors, accurate and up-front pricing estimates, customer
agreement and technician tracking. First-time service calls
and collections are easier because prices and payment are
agreed in advance and customer complaints are minimized.
Learn how to develop and implement flat-rate pricing
successfully and profitably.
|
|
Return to
Schedule |
|
SM09 |
How
Warranty Work Affects your Cost of Doing Business
Rod
Williscroft
Totem
Appliance |
Monday
February 26 |
3:15 – 4:45
 |
|
|
We all know
that performing warranty work drains our resources and
negatively impacts our profit margins. But have you ever
spent the time to figure out how much warranty work you can do
and still maintain a healthy business? There should be a
balance of warranty work and COD work, but how do you
determine what balance you should strive to maintain? This
session will help clear the air that surrounds that warranty
call and how it affects your cost of doing business! |
|
Return to
Schedule |
|
SM10 |
Business
Brainstorming
Captain
Toolhead, Mike Staats and his Assistant Navigator, Walt Dews |
Tuesday
February 27 |
6 AM – 7
AM |
|
|
Searching for
some early morning conversation? Join us and participate in a
creative, lively discussion group on a variety of selected
topics along with "attendee-choice" subjects led by Mike
Staats and Walt Dews. If you are an early riser and you like
to "talk shop" you will find this session valuable. |
|
Return to
Schedule |
|
SM11 |
Service
Roundtable Forum – Best of the Best
Panel:
Mike Staats, Jeff Radenbaugh, Steve Moore, Rod Willscroft |
Tuesday
February 27 |
8:15 – 11:45
 |
|
|
This
roundtable session will provide an eye-opening opportunity for
discovering best practices, proven solutions and time-tested
strategies in service. Come prepared to share your successes,
your headaches, challenges and solutions. Profit from
successful ideas and help prevent your service business from
making similar mistakes. |
|
Return to
Schedule |
|
SM12 |
Marketing
Strategies for your Service Business
Mike
Staats, ‘Captain Toolhead’ |
Tuesday
February 27 |
1:15 – 2:45 |
|
|
In your
highly competitive service areas, selling your company’s
service and unique value to potential customers is essential
to growing your business. Learn how to effectively use press
releases, direct mailings and other communications to get the
most out of your marketing budget. |
|
Return to
Schedule |
|
SM13 |
Certified
Service Centers – Elevate your Business and your Profits
Teresa
Maher, ETA-International
Tanner
Andrews, Andy’s Appliance Repair |
Tuesday
February 27 |
3:15 – 4:45
 |
|
|
What
separates good companies from great companies? People trust
businesses that have certified technicians. And what better
way to prove your service qualifications than to provide an
entire company that is certified. Explore becoming a
Certified Service Center and demonstrate your center’s proven
commitment to providing high-quality, professional service. |
|
Return to
Schedule |
|
AT --
Appliance Service Technicians |
|
AT01 |
GLEEPS Plus: The Softer Side of Technician Training
Dean
Landers
Landers
Appliance |
Sunday
February 25 |
11:30 – 1:00
 |
|
|
As a
professional appliance technician, your time spent with the
customer presents a tremendous opportunity to build long-term
customer loyalty. The “GLEEPS Plus” approach identifies six
very specific things you should do on every service call to
enhance your relationship with customers. Discover all the
steps you need to ensure an excellent experience for your
customer. |
|
Return to
Schedule |
|
AT02 |
Technical
Training
– American
Lokring
Jeff Tinkler
American
Lokring |
Sunday
February 25 |
11:30 – 1:00
 |
|
|
This American
Lokring service training program will provide the latest
technical product training and updates, troubleshooting
techniques and service tips with an emphasis on hands-on
training focused on repair, maintenance, adjustment and
installation of Solderless Tube Connectors for A/C,
Automotive and Refrigeration. Learn from the experts. |
|
Return to
Schedule |
|
AT03 |
Technical
Training – Fisher & Paykel
George Fielding & Jim Richardson
Fisher &
Paykel |
Sunday
February 25 |
2:30 – 6:00 |
|
|
This Fisher & Paykel service training program will provide the latest technical product training and diagnostic updates, troubleshooting techniques and service tips with an emphasis on hands-on training focused on repair, maintenance, adjustment and installation of laundry and DishDrawer products from Fisher & Paykel. Learn from the experts. |
|
Return to
Schedule |
|
AT04 |
Technical
Training – Viking
Brent Larson
Viking |
Sunday
February 25 |
2:30 – 6:00 |
|
|
This Viking
service training program will provide the latest technical
product training and diagnostic updates, troubleshooting
techniques and service tips with an emphasis on hands-on
training focused on repair, maintenance, adjustment and
installation of refrigeration, cooking, ventilation,
compactor and dishwashing products from Viking. Learn
from the experts. |
|

Return to
Schedule
|
|
AT21 |
Technical Training – Speed Queen
John Parks, Alliance-Speed Queen |
Sunday
February 25 |
2:30 – 6:00 |
|
|
This Speed Queen service training program will provide the latest technical product training, diagnostic updates, troubleshooting techniques and service tips with an emphasis on hands-on training. They will be focusing on their new "Big Door" frontload and top load washers. Learn from the experts. |
|
Return to
Schedule |
|
AT06 |
Technical
Training – Thermador/Bosch
Scott Connole & Harold Minter
B/S/H/G |
Sunday
February 25 |
2:30 – 6:00
 |
|
|
This Bosch/Thermador service training program will provide the latest technical product training
and diagnostic updates, troubleshooting techniques and service tips with an emphasis on hands-on
training focused on repair, maintenance, adjustment and installation. Training will focus on their
Dishwashing and New Induction Cooking products. Learn from the experts. |
|
Return to
Schedule |
|
AT07 |
Technical Training – Whirlpool/Maytag
Patrick Leonard and Don Dellario
Whirlpool/Maytag |
Monday
February 26 |
8:15 – 11:45 |
|
|
This combined Whirlpool/Maytag service training program will provide the latest technical product training and diagnostic updates, troubleshooting techniques and service tips with an emphasis on hands-on training focused on repair, maintenance, adjustment and installation of the Whirlpool Duet and Cabrio Washers and the Maytag Ice2O Refrigerator. Learn from the experts. |
|
Return to
Schedule |
|
AT08 |
Technical
Training – GE
Charles T.
Liquori
GE
Consumer & Industrial |
Monday
February 26 |
8:15 – 11:45
 |
|
|
This GE service training program will provide the latest technical training and diagnostic updates,
troubleshooting techniques & service tips with an emphasis on hands-on training focused on repair,
maintenance, adjustment and installation of the GE Electronic Refrigerators (2001 thru 2006 model
year) and the new "T" Line Washer Drive System. This new drive system will be replacing all
existing transmission drives in the full line of GE/Profile/Hotpoint Washers. Learn from the experts. |
|
Return to
Schedule |
|
AT09 |
Technical
Training – Electrolux
Ross
Mobbley
Electrolux |
Monday
February 26 |
8:15 – 11:45 |
|
|
This
Electrolux service training program will provide the latest
technical product training and diagnostic updates,
troubleshooting techniques and service tips with an emphasis
on hands-on training focused on repair, maintenance,
adjustment and installation of refrigeration, cooking,
ventilation and dishwashing products from Electrolux.
Learn from the experts. |
|
Return to
Schedule |
|
AT10 |
REPEAT Technical Training – Whirlpool/Maytag
Whirlpool/Maytag |
Monday
February 26 |
1:15 – 4:45 |
|
|
This combined Whirlpool/Maytag service training program will provide the latest technical product training and diagnostic updates, troubleshooting techniques and service tips with an emphasis on hands-on training focused on repair, maintenance, adjustment and installation of the Whirlpool Duet and Cabrio Washers and the Maytag Ice2O Refrigerator. Learn from the experts. |
|

Return to
Schedule
|
|
AT11 |
REPEAT
Technical Training – GE
Charles T.
Liquori
GE
Consumer & Industrial |
Monday
February 26 |
1:15 – 4:45 |
|
|
This GE service training program will provide the latest technical training and diagnostic updates,
troubleshooting techniques & service tips with an emphasis on hands-on training focused on repair,
maintenance, adjustment and installation of the GE Electronic Refrigerators (2001 thru 2006 model
year) and the new "T" Line Washer Drive System. This new drive system will be replacing all
existing transmission drives in the full line of GE/Profile/Hotpoint Washers. Learn from the experts. |
|
Return to
Schedule |
AT18 |
Technical Training – DCS by Fisher & Paykel
George Fielding & Jim Richardson
Fisher & Paykel |
Monday
February 26 |
1:15 – 4:45 |
|
This DCS by Fisher & Paykel service training program will provide the latest technical product training and diagnostic updates, troubleshooting techniques and service tips with an emphasis on hands-on training focused on repair, maintenance, adjustment and installation of DCS by Fisher & Paykel gas cooking products. Learn from the experts. |
|
Return to
Schedule
|
|
AT12 |
Technical
Training – LG Appliances
Patty Varnes
LG
Appliances |
Tuesday
February 27 |
8:15 – 11:45 |
|
|
This LG
service training program will provide the latest technical
product training and diagnostic updates, troubleshooting
techniques and service tips with an emphasis on hands-on
training focused on repair, maintenance, adjustment and
installation of refrigeration and laundry products from LG.
Learn from the experts. |
|

Return to
Schedule |
|
AT14 |
Technical
Training – Sub-Zero/Wolf
Karen Allerton and Jeff Goebler,
Sub-Zero
Freezer Company and
Wolf
Appliance Company |
Tuesday
February 27 |
8:15 – 11:45
 |
|
|
This
Sub-Zero/Wolf service training program will provide the
latest technical product training and diagnostic updates,
troubleshooting techniques and service tips with an emphasis
on hands-on training focused on repair, maintenance,
adjustment and installation of refrigeration, cooking and
ventilation products from Sub-Zero/Wolf. Learn from
the experts. |
|
Return to
Schedule |
|
AT15 |
REPEAT
Technical Training – American Lokring
Jeff Tinkler
American
Lokring |
Tuesday
February 27 |
1:15 – 2:45 |
|
|
This American
Lokring service training program will provide the latest
technical product training and updates, troubleshooting
techniques and service tips with an emphasis on hands-on
training focused on repair, maintenance, adjustment and
installation of Solderless Tube Connectors for A/C,
Automotive and Refrigeration. Learn from the experts. |
|
Return to
Schedule |
|
AT17 |
Technical Training – U-Line
Judy Wustrack |
Tuesday
February 27 |
1:15 – 4:45 |
|
|
This U-Line class will consist of
training on our new product line which features electronic
controls. These products enable the service tech to
diagnose the unit either through the electronic control or by
plugging a laptop into the control board. Learn from the
experts. |
|
Return to
Schedule |